Tag Archives: cute

Tiffany and Co Recruit Elle Fanning and Lupita Nyongo For Reshaping Campaign

Written by. Chalise Macklin

Tiffany and Co is known for providing men with that special, little blue box and bringing joy to many women’s lives. But their signature jewelry and legacy is in jeopardy. The company is experiencing falling profits and stock prices, according to a business report from Business of Fashion. The jeweler is on a mission to turn things around and has enlisted some A-list celebrities to help do so.

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Former American Vogue creative director, Grace Coddington, joined the jewelry house as a creative partner to help with rebranding. Coddington has signed teen star Elle Fanning and Lupita Nyong’o on to represent the timeless brand along with models Natalie Westling and Christy Turlington. A historic moment for the company because this marks the first time celebrities have starred in a campaign. Each lady showcases a piece of the brand’s new “Tiffany T” collection. Nyong’o posted a preview of her ad, which will be released nationwide in September.

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The reshaped concept is titled “Legendary Style.” Upcoming campaigns will feature women in the studio instead of their iconic ads that are black and white and feature women wearing their jewelry on New York streets. A re-launch of the company’s affordable “Love” collection by designer Reed Krakoff with the slogan “#lovenotlike” will also be released soon.

Tiffany and Co are hoping to attract a younger buyer, particularly millennials. The company also intends to introduce it to new consumers and get skeptics to reconsider.

 

 

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American Girl New Collection

Written by. Chalise Macklin

For the last 30 years, American Girl dolls have been a staple in little girl’s rooms. The company gained its popularity for providing unique dolls with diverse backgrounds, personalities, and well thought-out accessories that all girls can enjoy. Now Addy, Kaya, Kirsten, Samantha, Nellie, Molly, and the other original dolls are welcoming Wellie Wishers collection.

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The new line of dolls can be personalized by skin tone, eye color and hair.

wwagThe President of American Girl, Katy Dickson said the decision to create a new line came from the overwhelming requests for a line of dolls for younger girls who may not be ready for their flagship doll line. She ensures the new dolls will still convey the valuable life lessons about what it means to be a good person.

“Wellie Wishers is the answer to that call, and we’re proud to continue partnering with parents to support their daughters’ development at all ages and stages,” said Dickson.

All the new characters are all wearing rubber wellie boots and love playing outside. Their storylines are focused on outdoor settings and their little playhouse. The new character’s storyline also emphasize understanding others by standing in their shoes or “wellies.”

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In the past, American Girl dolls have focused more on the individual doll’s distinctive storylines, but the Wellie Wishers depict the relationship between five friends and how they navigate through lessons in empathy and compassion.

Over 29 million American Girl dolls have been sold and they don’t plan on slowing down any time soon. Check out the new collection below:

Willa – She is an animal lover.

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Ashlyn –She is a princess-in-training and party-planner extraordinaire.

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Kendall –She is creative and always inventing and she is known to patch up friendly mix-ups.

kendallEmerson – She loves the spotlight and telling jokes to her friends and singing.

emersonCamille – She loves the ocean and the listening ear for her friends.

camilleThe Wellie Wishers line goes on sale June 23. For more information go to http://www.americangirl.com.

Jourdan Dunn Motivating Young Women On And Off the Runway

 

Written by. Chalise Macklin

This is not the time to doubt yourself or feel you can’t achieve your dreams. There are several movements happening to boost girls, teens, and young women’s self-esteem and focuses on what makes them great. From #blackgirlmagic, #alllivesmatter, and now #ActuallySheCan; there are plenty of motivational outlets to tap into for inspiration.

Women’s health company, Allegran, launched #ActuallySheCan campaign to encourage female empowerment through inspiration and help young women to reach their professional, personal, and societal goals.

ASC ASC1The company says, “This is a movement for those who aren’t afraid to toss out what they don’t want to make room for what they do. Because we believe focusing on the positive things in your life means less drama, more karma.”

The outlet is designed to educate, celebrate and support young ladies as they strive to reach their full potential. The platform also continues Allegran’s commitment to donating to charities that focus on women’s causes. Supermodel, Jourdan Dunn, has partnered with the organization as the face and ambassador. Dunn indicated she is all about supporting and inspiring other women.

Jourdan DunnLea Michele is also supporting the campaign and is promoting bringing back sisterhood and strength.

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#ActuallySheCan partnered with LeMotto to create limited edition tank tops with inspirational phrases such as: “Less Hesitation, More Meditation,” and “Less Drama, More Karma.” The platform also has contests and events.

Whether it’s by sporting an inspirational t-shirt, or receiving motivation from a celebrity, young women have the opportunity to be encourage to defy odds, challenge convention, and inspire their generation.

 

 

Miss USA Pageant: More Than Just A Crown

Written by. Chalise Macklin

And the winner is….Miss District of Columbia, Deshauna Barber. Barber was crowned the new Miss USA Sunday night in Las Vegas. 52 contestants battled it out for the coveted crown and title. But Barber slayed the competition with her stage presence and strong interview skills. She made history as the first military member to ever snag the crown.

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This year’s pageant seemed on the mend after the pageant endured a bit of controversy last year. Former pageant owner, Donald Trump, made some controversial comments about immigrants that lead to NBC and Univision cutting ties with the businessman and the organization. Following the Trump debacle, the organization experienced another hiccup during the Miss Universe Pageant when host, Steve Harvey, mistakenly announced the wrong winner.

The show made some changes to add a fresh feel and connect with the viewers. It was aired on its new home Fox, the organization added a new contestant, Miss 52 USA, and the fans at home served as the sixth judge. The unofficial theme of the night was “Confidently Beautiful” which all the ladies embodied. And showed the world the pageant is more than a competition.

group pic            Perhaps the most recognizable change to the pageant was the background story of the contestants. It was not only a way for the viewers and judges to get to know the contestants better, it also allowed little girls, teens, and young ladies to see how relatable the women are. The contestants are more than just beautiful women with killer figures. The women are entrepreneurs, athletes, philanthropists, and highly successful and educated women. Some of the ladies’ personal stories really resonated with issues many young girls face today such as: body shaming, anorexia, depression, and defying the odds. Young girls sometimes experience low self-esteem and have a difficult time navigating through their teen years. Those women personal stories can provide inspiration and empower all while wearing high heels.

Barber will start her preparation for the Miss Universe pageant. She said she plans to use her time as the reigning Miss USA to support veteran’s causes and tackle the issue of suicide and post-traumatic stress disorder among military members.

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Make Room In Your Closet – H&M Has A New Collection

Written by. Chalise Macklin

H&M continues to reign supreme. The company announced a new collaboration with Parisian fashion house, Kenzo. The collection comes on the heels of their highly successfully partnership with Balmain. Last year’s Balmain partnership was H&M’s most popular so far – Kenzo has big shoes to fill. Previews of the collection have surfaced and fashion experts indicate the line will not disappoint. Continue reading Make Room In Your Closet – H&M Has A New Collection

The Benefits of Water You Didn’t Know

Written by. Chalise Macklin
Toss that soda to the side and grab a bottle of water. There are endless benefits to making water your beverage of choice – like, did you know that water makes up approximately 70% of a human’s body weight. Water possesses tons of hidden gems, some of them may surprise you.
It is highly publicized that water helps the skin, slows the aging process, and corrects digestion issues. But water has so many more benefits such as: fluid balance, calorie and mood control, and eliminating bad breath. The latter may have shocked you. It is not enough to just brush your teeth, floss and use mouth wash. Medical experts say drinking plenty of water helps flush the mouth and clean off the tongue, which reduces the possibility of bad breath.

Continue reading The Benefits of Water You Didn’t Know